
AI is the most powerful form of technology the world has ever seen. Already deployed within every major system society depends upon, AI is rapidly effecting how we manage everything from mortgage rates, prison sentences, medical care, legal statutes, various supply chains, weapons of war and soon lie detectors and air traffic control.
AI is also reshaping how we think, feel, create, form relationships, work and physically explore the world. In a remarkably short period of time, AI has become an indispensable tool even while the companies, engineers and experts in the field still don’t fully understand how it operates or where humanity is being led by the unprecedented advancement of this supremely powerful technology.
My goal for creating this compendium is to help coaches gain a broader understanding how AI is changing the landscape of professional coaching. Below you’ll find links to ICF documentation, videos, articles and a selection of books on the subject. This scholarship provides an opportunity to dive deeper into the structural aspects of how big tech operates as well as how various technological tools and platforms are changing the way coaching and society operates.
I’m Michael Ambrosino, a life and wellness coach with 30+ years experience within tech, education, journalism and radio broadcasting.
If you have any questions, or suggestions for additional resource materials you’d like added to this list, please contact me: michael@freelanceyourgenius.com

AI is the most powerful form of technology the world has ever seen. Already deployed within so many critical infrastructural systems society depends upon, AI is rapidly effecting how we manage everything from mortgage rates, prison sentences, medical care, legal statutes, supply chains, weapons of war and soon perhaps even air traffic control.
AI is also reshaping how we think, feel, create, form relationships, work and physically explore the world. In a remarkably short period of time, AI has become an indispensable tool even while the companies, engineers and experts in the field still don’t fully understand how it operates or where humanity might be led by the. unprecedented advancement of this technology.
My goal for creating this compendium is to help coaches gain a much broader understanding how AI is changing not just the landscape of professional coaching, but the world we live in as well. Below you’ll find links to relevant ICF documentation, articles, videos, books, and a selection of alternative AI tools that honor user’s privacy and security. This scholarship provides an opportunity to dive deeper into the structural aspects of how big tech operates to help coaches navigate ethical frameworks that best suit their professional practices.
If you have any questions, or suggestions for additional resource materials you’d like added to this list, please contact me here: michael@freelanceyourgenius.com
Each of following PDFs represents the ICF’s most current effort to bring clarity to how AI and other disruptive factors are reshaping professional coaching. Specifically when it comes to utilizing AI, these reports encourage coaches to understand the ICF’s ethical guidelines as we collectively continue exploring how various technologies are used within our profession.
Here’s a portion of the tremendous breadth of reporting on AI organized into various categories that speak to coaching and the disruptive effects technology is having on society.

Data scientist and algorithmic auditor Cathy O’Neil outlines how algorithms, and large data sets discriminate and create inequality.

Former NY Times technologist columnist Nicolas Carr unpacks the science behind relying so much on the Internet

Technology journalist Jonathan Taplin maps out how big tech continues to dominate our political and economic landscape.

Harvard scholar Shoshana Zuboff’s preeminent study of how digital surveillance has become one of the most powerful aspects of our digital economy.

SUNY professor and investigating journalist Virginia Eubanks explores how high tech automation adversely effects our social welfare and other social service systems.

Tech insider, angel investor and VC magnet, Roger McNamee describes how the “engagement economy” has always driven Mark Zuckerberg’s economic and political aspirations.

Columbia University Law School professor and contributing opinion writer at the New York Times Tim Wu unpacks the complexity of digital platforms, their power, and AI’s effect on personal privacy and security.

NY Times technology columnist Kevin Roose’s handbook on how to maintain your sanity in a world increasingly built and run by machines.

As Director of the MIT Initiative on Technology and Self, Sherry Turkle has spent her entire career studying the effects technology has on humanity from the perspective as a clinical psychologist.

Career security scholar Bruce Schneier and data scientist Nathan E. Sanders examine the real consequences of how AI has already and will continue to reshape our political landscape.

Horrible title but AI researchers Eliezer Yudkowsky and Nate Soares present too many salient facts to not take seriously .

AI expert and investigative journalist Karen Hao dives into the power dynamics of perhaps the leading AI comp nay and it’s mercurial leader.
AI models, and the chatbots associated with them, allow for an unprecedented amount of personal information being shared between humans and technology companies. For coaching, you might consider exploring tools where you get to control what information is shared and the role that information plays in any training of AI models. Privacy is always a choice. Research wisely.

Today’s technology can feel overwhelming. If you need a reset or are just curious about creating a more holistic balance with the tech in your life, let’s explore how we can work together to make that happen.